Electrolux Design Lab, the global design competition held every year, asks design students to conceptualize home appliances that could offer a “fuller sensory experience”. This year, the jury has paid special attention to the concept aesthetics and the usage of textures and surface materials. Now, 30 semi finalists have been chosen and they will compete to find a place in the Electrolux Design Lab 2012 final. On October 25, 2012 in Milan, Italy, 10 selected designers will participate in the final.
The first prize is €5,000 and a six-month paid internship at an Electrolux global design centre. The second and the third prize are €3,000 and €2,000 respectively. Check out all the 30 semi finalists at the Electrolux Design Lab 2012.